At the beginning of this year, we welcomed Sergio Demetriou (Costa’s older brother) to the team, dedicating his knowledge and skills solely to asset finance.


Having a degree in Property Economics and Construction Management, Sergio began his career as a Contract Administrator in the construction world before becoming a Registered Commercial Valuer and selling retail investment properties with CBRE for several years. Being an avid lover of cars and machinery, Sergio started and ran an acquisition business for 4 years called Milia Acquisitions, before joining the Madd team to pursue his passion for asset finance.

Asset Finance provides tailored financing solutions to meet unique needs, offering various loans options for new or used items. It caters to various circumstances, including those of self-employed individuals through low doc options, ensuring that clients can secure competitive rates and favourable terms, ultimately facilitating growth and operational efficiency.


Our mortgage services and brokers have earned the reputation as one of Australia’s leading mortgage brokerages and we are proud to extend that same level of excellence to Madd Asset Finance. From our processes and procedures to our core values and commitment to providing the ultimate customer experience is evident in every aspect of our operations.

Sergio excels in understanding the diverse needs of each client, offering finance solutions for both new and used vehicles, through dealership or private sales and providing accessible options for self-employed individuals. Our unique advantage lies in our comprehensive approach, integrating closely with Madd Home Loans, Commercial and Financial Planning teams to offer you holistic support tailored precisely to your ambitions.


1. Specialisation – Asset finance is our sole focus. We are dedicated to staying at the forefront of the industry, ensuring that we have unparalleled expertise in this field. By honing our skills and knowledge specifically in asset finance, we can provide you with tailored solutions that are perfectly suited to your needs.

2. Personalised Solutions – We understand that every client is unique, which is why we pride ourselves on offering personalised solutions for individual circumstances. Whether you’re making your first asset purchase or expanding your own business, we will take the time to understand your specific goals and requirements. With our tailored approach, you can trust us to find the perfect financing solution for you.

3. Best Market Deals – We’re committed to securing the best deals for our clients. With access to a wide network of lenders and financial institutions, we can offer you competitive rates and favourable terms that you won’t find elsewhere. Our relationships with industry leaders ensure that you have access to the most attractive financing options available.

4. Support – When you choose Madd, you’re not just getting financing – you’re getting a dedicated team who are committed to your success. From your initial consultation to the finalisation of your financing arrangement, we will be by your side every step of the way. With our support, you can rest assured that your asset finance needs are in good hands.

At Madd Asset Finance, our priority is building strong relationships with our clients. We’re dedicated to understanding your vision, operations and financial objectives to source the perfect funding solution for your needs. If you are wanting to explore the possibilities of asset finance, let us guide you through the options to ensure your needs are perfectly met.

Reach out to Serg today on 0421 322 324 to discover your options and secure the financing you need.

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